In this ever-evolving and dynamic platform, Amazon continues to reshape the entire online retail shop. No one in the late 1900s was aware they could purchase products without stepping out of the comfort of their home. With just a modest online bookshop, Jeff Besoz dreamt of more significant things like providing businesses and customers with the opportunity to sell and buy products all in one place without having to keep hopping from one shop to another. From the office in Seattle, it is now present in every country, giving e-commerce a global reach. From just a few businesses being part of today, most big brands are present on this platform. Whether you are a budding seller or a recognized label, it has a place for you irrespective. From fast delivery, a wide range of product selections, and easy browsing, the website has attracted customers from every walk of life. It is everyone’s first choice – “E-commerce enables consumers to express their personality through the products they buy and the choices they make.” – Ben Huh.
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