Amazon is a global online platform. Each day thousands of sellers from various countries join Amazon and level up the competition. The market dynamics can either make or break your business. It is up to how you plan your growth with up-to-date and relevant strategies. Creating an attractive Amazon seller storefront, optimizing your ad campaigns, and keeping regular updates about the market trends are some ways to ace the race. Frequent optimization of content, bids, ads, and, images with data-driven research is the secret to better conversion rates and higher sales graphs.
Are you wondering about how to sell more on Amazon Australia? If yes, then Amazon product research Australia is your key strategy to get more sales and revenue. After its introduction in 2017, Amazon Australia is one of the fastest-growing e-commerce networks of the retail giant.
How to conduct Amazon product research for Australia?
You have a brilliant Amazon seller storefront but how to optimize your product listing on it? To sell more, you must be aware of the market patterns and trends of Amazon Australia. Let’s look into how you can conduct optimal Amazon product research:
- Check the best-selling ranking of the primary product. BSR is a crucial factor that hints at the number of sales and popularity of the product.
- Conduct keyword research related to the primary product and find out the top competitor brands
- Analyze your competitor’s BSR and strategize your marketing and advertising accordingly. Comparing two competing brands can help you see where you stand, and you can navigate your business better.
- Check the number of reviews along with the BSR. If you are a new seller, a product with a high BSR but low reviews is an opportunity for you to catch up with better strategies and more reviews.
- Always look for competitors in the same product price range as yours.
- Compile a list of competitors and conduct in-depth keyword research to optimize product listing on your Amazon seller storefront.
- Using a product research tool can help you make informed decisions faster.
3 important metrics for product research in Australia:
- Price
- Demand
- Seasonality
eStore Factory: The ultimate solution to all Amazon concerns
We offer Amazon Australia product research and sourcing services to help you strategize your way to more revenue. With our accurate estimates and a data-driven approach, create your growth plan to achieve guaranteed success. Get both automated and manual product research for optimal and precise results. Increase your profit many folds by availing of our services at eStore Factory.
