There are so many tools that Amazon provides its retailers to improve their sales that it can be overwhelming for some sellers to comprehend. Of the many things, a seller can take advantage of is Amazon’s brand registry. This is a service that is provided free to sellers who have a registered trademark with Amazon. That costs around 225 to 400 dollars. It is a fairly easy process and doesn’t take much time to accomplish. The benefits of which are tremendous.
Advantages of getting your brand registered at Amazon
There are many advantages of getting an Amazon brand registry, apart from building your brand image. The main ones are,
- Accurate brand representation
- Powerful search and report tools at your disposal so that you can easily detect if another seller is using your content or image falsely.
- Additional proactive brand protections
- Awesome brand-building benefits
This service is region-specific and is not available everywhere. Currently, there are around 130000 brands registered on Amazon around the world. The above-mentioned advantages should be enough for any retailer to get their brand registered at Amazon.
Importance of product infographic design
The importance of good, visually compelling content cannot be emphasised more. When you are selling something online, the customer has to decide to buy using the visual representation of the product. So it becomes imperative that the display and content of the product provided along with it should be enough to convince the person doing the shopping to hit that buy button. That is why product infographic design matters so much. The main points to remember are,
- It should be visually appealing
- It should be as descriptive as possible
- It should be brief and to the point
- And it should have all the information regarding the product